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"Diversidade é o Futuro" in Brazil

The goal of Brazil's IWM initiative, "Diversidade é o Futuro" (Diversity Is The Future), is to pioneer the promotion and implementation of best practices in weed management in Brazil, and to provoke a change in the way all stakeholders along the value chain think and act in weed control. The tools that form the basis of effective herbicide resistance management in Brazil are based on the principle of diversification and include rotating herbicidal modes of action, promoting non-chemical weed control measures (such as crop rotation), soil management through cover crops and post-harvest weed control measures. The name of the Brazilian campaign says it all: Diversidade é o Futuro. Click here for the Brazilian website.